Salem Media and the Trump Family
Press Release: "Salem Media Group Announces Landmark Deal with Donald Trump Jr. and Lara Trump, Signaling a Bold New Era in Conservative Media"
CAMARILLO, Calif.--(BUSINESS WIRE)-- Salem Media Group, Inc. (OTCQX: SALM), fresh off eliminating all corporate long-term debt and growing the #1 conservative news show in America, is making its boldest move yet. Today, Salem announces a historic, multi-dimensional deal that not only adds two of the most influential voices in American media, Donald Trump Jr. and Lara Trump, but launches the company into an entirely new era of scale, relevance, and cultural power.
This strategic transformation cements Salem’s emergence as the upcoming platform for conservative content across broadcast, podcasting, digital, and on-demand streaming, a full-spectrum media ecosystem built for today’s America.
Pursuant to the deal, Salem acquired a 30% stake in MxM News, a mobile news aggregation app co-owned by Mr. Trump Jr., and entered into a long-term services agreement under which Mr. Trump Jr. and Salem will work together to develop a series of high-impact promotional and growth initiatives. With this historic deal, Mr. Trump Jr. becomes a key stakeholder of Salem and a strategic force behind its future.“Salem Media is positioned to become the home for fearless, unapologetic conservative content,” said Donald Trump Jr. “I’m excited to help grow its audience and commercial footprint while building something that pushes back against legacy media with real reach and authenticity.”In tandem, Salem has entered into a strategic agreement with Lara Trump to collaborate on business growth in the digital podcast space, advertiser partnerships, and content innovation. As part of the relationship, Ms. Trump becomes a significant stakeholder in Salem Media and will support select initiatives that align with the company’s expansion goals. Separately, Ms. Trump has renewed her exclusive podcast agreement and will continue to produce and host her show on the Salem Podcast Network.
“Conservatives are hungry for media that reflects their values, faith, freedom, and family,” said Lara Trump. “I believe in what Salem is building, and I’m proud to contribute content that speaks truth without apology and builds real cultural influence.”“These aren’t just partnerships, they’re power moves,” said David Santrella, CEO of Salem Media Group. “Donald Trump Jr. and Lara Trump bring credibility, energy, and the kind of megaphone that moves markets and shapes public opinion. Their alignment with Salem signals a massive leap forward in our ability to lead the next era of conservative media. Donald Trump Jr. and Lara Trump aren’t just becoming business partners with Salem, they now also have significant ownership stakes in the company with a major incentive to grow shareholder value which in turn will drive the stock price. It’s definitely an exciting time to be a Salem shareholder.”With a revitalized balance sheet and unmatched cultural firepower, Salem Media is uniquely positioned to define the future of conservative content in America. This is not just growth—it’s a reinvention. And it’s only the beginning.
About Salem Media Group, Inc.:Salem Media Group is America’s leading multimedia company specializing in Christian and conservative content, with media properties comprising radio, digital media and book and newsletter publishing. Each day Salem serves a loyal and dedicated audience of listeners, readers and viewers numbering in the millions nationally. With its unique content focus, Salem provides compelling audio and video programming, text content, fresh commentary and relevant information from some of the most respected figures across the Christian and conservative media landscape. Learn more about Salem Media Group, Inc. at www.salemmedia.com.View source version on businesswire.com: https://www.businesswire.com/news/home/20250403021482/en/
Company Contact:
Sara Broadwater
publicity@salemmedia.com
1 (219) 263-8946
Source: Salem Media Group, Inc.
Released April 14, 2025
How Salem Media = Israel.
from Google AI:
Salem Media Group is a prominent American conservative and Christian multimedia company that maintains a strong, active partnership with Israel through content creation, broadcasting, and strategic media campaigns.
Pro-Israel Media Initiatives
Salem Media frequently produces and distributes content that aligns with pro-Israel narratives and religious Zionism.Strategic Partnerships and Campaigns
- The Dragon's Prophecy: In September 2025, Salem and D’Souza Media released this film based on Jonathan Cahn's book, which connects the October 7 attacks to biblical history and features interviews with Israeli Prime Minister Benjamin Netanyahu.
- On-the-Ground Broadcasting: Host Mike Gallagher has broadcast his show from Jerusalem, touring the "Gaza envelope" and interviewing survivors of the October 7 attacks to encourage audience support for groups like the International Fellowship of Christians and Jews (IFCJ).
- SRN News Reporting: Salem’s news branch, SRN News, regularly syndicates reports from The Media Line, a news agency covering Middle East developments like Independence Day ceremonies and military operations.
Salem Media is a key platform for Israeli public diplomacy (Hasbara) efforts in the United States.Key Point: Salem Media serves as a bridge between the Israeli government and the American Evangelical community, often framing the Israeli-Palestinian conflict through a biblical and conservative lens.
- Clock Tower Project: Israel’s Ministry of Foreign Affairs reportedly utilized a firm called Clock Tower to integrate pro-Israel messaging into Salem Media Network properties as part of a multi-million dollar campaign to influence American public opinion.
- Evangelical Outreach: The Israeli government targets Salem’s audience because of the strong historical and theological support for Israel within the American Christian Right.
- Political Connections: Recent FARA filings indicate that figures close to the Trump family have financial ties to Salem Media, which has been contracted to distribute information regarding Israeli interests.
Google AI on Havas Media Network:
Havas Media Network has been identified as a key intermediary in a major digital influence campaign conducted by the Israeli government, particularly following the start of the war on Gaza in October 2023. As of late 2025, the firm is involved in managing and coordinating campaigns aimed at shaping online narratives and public opinion in the United States, including targeting younger demographics.
Key details regarding Havas Media Network and its work with Israel include:
- Role in Digital Campaigns: Havas Media Network has been used to channel business for Israeli government-sponsored initiatives, including the use of social media influencers to present a pro-Israel narrative.
- Targeting and AI: The campaign, implemented by Havas Media Network and others, focuses on digital platforms like TikTok, YouTube, Instagram, and Facebook, aiming for 50 million monthly impressions. It involves efforts to influence how AI systems, such as ChatGPT, generate responses about Israel.
- Partnership with Clock Tower X: Havas Media Network has partnered with Clock Tower X, a firm run by Brad Parscale, which was contracted for digital influence campaigns.
- FARA Registration: Documents filed under the Foreign Agents Registration Act (FARA) in the U.S. indicate that Havas Media Network works with Israel to develop campaigns in the United States.
- Extent of Operations: Reports suggest this is a significant, well-funded effort by the Israeli government to counter negative perceptions and influence public opinion in Western countries, particularly among Gen Z.
Reports mention that the campaign includes a $6 million contract for digital influence work, with Havas involved in the operational aspects.
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